Immersive product experiences + behavioural analytics
Turn immersive experiences into measurable business assets.
HAPAX puts the products you can't bring into VR and 3D: on a trade show stand, in front of a foreign buyer, wherever the decision is made. Then it shows you who was interested, and in what.
- Typically live in under 2 months
- Team in Paris, Suzhou and Shanghai
- EU-hosted analytics
Ecosystem
Incubators, events and organisations we work alongside. Not a client list.
The problem
Your best product rarely fits where the decision is made.
On the stand
The machine is too big, the drone can't fly indoors, the system only makes sense on site. Visitors walk past a brochure.
Across borders
The buyer is 9,000 km away. Photos and PDFs don't show how the product works or how the factory runs.
After the event
Badge scans and footfall counts say nothing about who was seriously interested, or in what.
How it works
Show it. Let people use it. Measure every interaction.
Build
We turn your product into an interactive VR or 3D experience: CAD, photos or a product brief are enough to start.
Show
On headsets at your stand, in a showroom or at a buyer meeting. Visitors operate the product instead of watching a video.
Measure
Every session becomes data in Edge Live: what each person explored, for how long, and an engagement score you can sort.
Who it's for
One proposition. Three ways in.
Exhibitors & event teams
Demonstrate the product you can't bring, and leave with a ranked follow-up list.
See HAPAX EdgeManufacturers exporting to Europe
Show your products and your factory to buyers before they travel.
See the export showcaseEuropean buyers
Understand a product and a supplier before the visit, the call or the order.
How buyers use itProof you can click
This is the data you get.
The Edge Live dashboard, loaded with a simulated event. Take the guided tour, sort visitors by engagement, export the CSV.
Trade show booth · VR product experience
3 days · 4 headsets · simulated event
Sessions by hour
All event days combined
Engagement heat map
Attention index per zone of the experience
Top visitors
Ranked by engagement score
| # | Visitor | Status | Engagement | Intent | Top interest |
|---|---|---|---|---|---|
| 1 | Hugo Bernard Product manager · Demo Company 08 | Hot | 95 | Product wall | |
| 2 | Chloé Petit Product manager · Demo Company 41 | Hot | 83 | Entrance | |
| 3 | Hugo Leroy Operations lead · Demo Company 24 | Qualified | 64 | Lounge | |
| 4 | Emma Dubois CTO · Demo Company 28 | Nurture | 55 | Live demo pod | |
| 5 | Hugo Martin Operations lead · Demo Company 42 | Hot | 99 | Contact desk | |
| 6 | Marie Bernard Sales director · Demo Company 16 | Qualified | 62 | Entrance |
See it with your own event data.
Book a 30-min demoHAPAX Edge · demo mode · all figures simulated
Featured project
EGG × CIIE 2026: a firefighting drone, in VR
A firefighting drone is built for forest fires, not for an exhibition hall. With EGG, we prepared an immersive showcase for the China International Import Expo (Shanghai, 5–10 Nov 2026) so visitors can see the drone at work in the conditions it was designed for.
No results published before they are measured.
Pricing
One solution, three sizes.
The first-year price covers Edge One (your experience, built and deployed) and year one of Edge Live (the dashboard). From year two, you only renew the Edge Live licence, scaled to your usage.
HAPAX Horizon
3D product visualisation and digital twins, added when your product needs it.
Prices in USD, excluding VAT. Final scope and price confirmed in a written quote.
The most memorable product demos are lived.
A personalised 30-minute demo, on your product. No commitment.